Marketing Policy

We only send you marketing if you have opted in. Consent is entirely voluntary and is never a condition of using our services or placing an order — you can order from Pechka without ever agreeing to marketing.

You choose per channel, so agreeing to email does not sign you up for SMS. Your choices are shown and can be changed at any time in your account settings.

Where you have opted in, we may contact you by:

• Email
• SMS
• WhatsApp
• Phone call — used rarely, and only for things like a catering or business enquiry follow-up

Each of these is a separate permission. If you opt into some and not others, we only use the ones you agreed to.

Offers and discounts, new menu and product announcements, seasonal campaigns and events, and occasional news about Pechka. Where relevant, content may be tailored using your name, location, order history and how you have engaged with us — always within the consent you gave.

We aim to send messages in a balanced way, so they stay useful rather than becoming noise. How often you hear from us varies with active campaigns and the time of year.

You can withdraw consent at any time, and it takes effect immediately:

• SMS and WhatsApp — reply STOP to any message. We will confirm, and stop. Reply START if you ever want to resubscribe.
• Email — use the unsubscribe link in any marketing email.
• Any channel — change your preferences in your account settings, or email us and we will do it for you.

Opting out of marketing does not stop messages about orders you actually place — confirmations and sign-in codes. Those are service messages, not marketing, and you need them to use the service.

These are separate from everything above, and they are not marketing. When you place an order we send:

• Email — your confirmation, every time. This is the one you can always rely on.
• WhatsApp— only if you ask for it. We show a tick box on the confirmation screen once your order is placed; tick it and we send that order’s confirmation to WhatsApp and remember the choice for next time.
• SMS — used for sign-in codes only. We do not currently send order confirmations by SMS.

You can turn WhatsApp order updates off at any time in your account settings, or by replying STOP to any message from us. Turning them off does not affect your confirmation email, which we keep sending either way.

Messaging us on WhatsApp is a conversation, not a subscription. When you write to us we reply on WhatsApp — including an automatic acknowledgement, and a note if you have caught us outside our chat hours — because that is how you asked to be answered.

Starting that conversation does not opt you into anything. It does not add you to marketing, and it does not switch on WhatsApp order updates: those are a separate choice you make with a tick box, and they stay off until you do. If you would rather we replied another way, say so in the chat and we will.

Joining Pechka Rewards comes with a discount on your first order, a voucher after it, and bonus sushki once you have ordered twice. We email you about each one as it lands, and we also warn you before sushki expire. These are messages about benefits and balances already on your account, described in our Terms & Conditions — so, like your order confirmation, they are part of the service rather than marketing.

The joining series is short, fixed and finite: it ends after the third message. If you want to keep hearing about offers after that, you have to say so — we ask in that last message, and you can turn it on or off at any time in your account.

From time to time we run campaigns offered to a selected group rather than to everyone — a seasonal offer, a partnership, or a gesture to customers who have not ordered in a while. Each has its own terms, stated with the offer, and those govern that campaign.

We only include you in a campaign message if you have consented to marketing on that channel. Being offered one campaign does not entitle you to another, and we may end a campaign or change who it is offered to.

We use trusted providers to deliver communications on our behalf — an email platform, and an SMS and WhatsApp provider. They process your contact details only to deliver our messages and may not use them for their own purposes. They are named in our Privacy Policy, which also explains where your data is processed.

We carry out marketing in line with applicable UAE data protection and electronic communications rules: we send only with valid consent, we identify ourselves clearly, and every message carries a working way to opt out.

We may update this policy to reflect changes in our practices or the law, and the “last updated” date above will change with it.

To change your preferences, or to ask about anything in this policy, email contact@pechka.ae or call +971 4 575 9431.